Google Adwords is a pay per click program that allows you to create adverts to promote your business. These adverts can be designed to get people to call your business, visit your website or complete a contact form. Google Adwords works well for many company’s wishing to promote a specific product or service or for ….  Read More

Word of mouth is still one of the best types of advertising you can have. It is effectively happy customers sharing their experiences with your company / your products or your services with others. Word-of-mouth advertising is important for every business, as each happy customer can send many new ones your way. Unlike many forms ….  Read More

Many businesses have websites but forget to list their company on local directories and Google Maps. Google often display map listings above organic website listings. It is free to have a Google Map listing and it is another way to improve your chances of being found on the search engine. Adding your business to Google ….  Read More

If you have a business and want to build up your local presences, then having a press release created and putting it in the local paper is a great way to do this. Many companies have exciting news that simply does not get out to the general public as they do not know how to ….  Read More

Corporate crowdfunding finance is the twenty-first century’s alternative funding. We are familiar with huge multi-national corporations raising funds through their initial public offering (IPO) on a stock exchange market, but not sure how it will work for small unlisted companies who want to do the same Entrepreneurship is the hot, new vocation way for the ….  Read More

PR or public relations is about your company’s reputation, this could be what potential customers think of your business, what employees think or what possible investor may think. It is therefore extremely important to get right. In the world of business today companies are in high competition with each other using tactics such as price ….  Read More

Google Adwords is a program that allows you to create tailored ads to show on the Google’s search engine results pages along with other affiliate sites. It allows you to create an advertisement and then set parameters to show the ad, such as location, time and most importantly keywords / phrases. When the ad is ….  Read More

Creating material to be printed is a totally different ball game to creating an online advert. You may have a completely different target audience and therefore need to revise an online ad to fit in with the publication it is going to be shown in. This is often the case for creating adverts for multiple ….  Read More

A PR agency is a public relationships Agency that will promote your business through different types of media both online and offline if that is what is required. Usually once you have spoken to an PR agent, they will come and see your business in action. They will find out a bit of background information ….  Read More

If you are running a business then you should try and establish a relationship with the local press. Newspaper articles and social media articles can not only reaffirm your branding but also gain you enquiries and sales. If you have recently started your business or have a new product or service you want to launch ….  Read More